Brand Kit

Welcome to the official home for Lightspeed brand assets! Before usage, please review our Brand Guide below.

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Lightspeed Logo Black
Lightspeed Logo White
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Brand Guide

Imagery

  • Style: Use a high-contrast option (eg. white on dark backgrounds)

  • Photography: Opt for crisp, clear graphics, or community events. Focus on images that depict connectivity, innovation, and progress.

Guidelines for Partners

  • We provide partners with access to brand assets.

  • Ensure partners understand the brand voice and messaging to maintain consistency.

  • Please contact us via telegram before partnership announcements.

Messaging

  • Key Messages:

    • Empowerment through blockchain technology.

    • Speed and efficiency in transactions.

    • Community-driven development and growth.

  • Do's:

    • Highlight user benefits like referral rewards, NFT minting ease, and automated token mgmt.

    • Use simple language to explain complex blockchain concepts.

  • Don'ts:

    • Avoid overly technical jargon that might alienate non-tech-savvy users.

    • Don't make promises about returns or investment gains; focus on the platform's capabilities.

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